It is believed that the greatest secret of 20th century is chemical formula for Coca-Cola.
Brand Coca-Cola almost marked 20th century, survived world wars, the Cold War, etc.
And it is prediction that the 21st century has own secrets, and that is the secret of Google's algorithm.
In less than a decade, Google established far far unprecedented dominance in the market and has become the most valuable brand.
If almost all by the term ‘colas’ included and had thoughts at Coca-Cola, so and search involves almost complete Internet search via Google!
Perhaps because of the rapid changes caused by modern technology, Google's dominance will not last the full 21st century, but will last if not the first half, then significantly during the first half of the century ....
And while the partial secret of Coca-Cola’s success is in the marketing, and many experts believe,that Google's success is in 'another Google's biggest secrets' and that is the network of Google's servers.
Google has a network of servers based on Linux platform, and those are distributed in over 50 (if not more) places accross the world, and based on them while browsing the Internet to get fast results that are required for the relevant area from which the search was conducted. ..
This is considered 'the biggest Google's secret' after the algorithm, and some believe the real secret because the algorithm is almost the same in all search engines and does not contribute to the creation of so many competitive advantages ...
I think, however, that the algorithm is very important, but should not ignore the factor of speed, and not to overlook factor of marketing.
Just one example of the popularity and usefulness of Google services (in a negative light): the only surviving attacker during terrorist attacks in Mumbai said to the police that they were using Google Earth to determine the coordinates of targets and roads that lead until targets ...
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